Total Quality Excellence through Organization-wide Transformation

Abstract

Objectives of the Study: Compulsion of competitive business environment is not merely to do well, but to do better than the competition. This challenging situation is compelling industries to opt for new strategies leading to superior performance: the goal of a TQM system. This call for rethinking and reworking of an organization’s existing processes, position, posture and attitude with a view to transforming the organization to enable it to cope with the changing context of business, where customer is king. TQM provides the vehicle for change and transformation by making the organization more customers focused people driven, flexible and committed to continuous improvement.