Social Responisibility: A Case study of Big Bazaar Zirakpur

Amanjeet kaur

Abstract


The basic objective of every business is to earn profit .But business is the part of society , so it cannot ignore society.It has to fulfill its obligations towards society. Now a day’s companies and financial institution is not only focussing on accelerating the growth of economy but also they are contributing to society by making lively environment as well as sustainable social development.  In the present Era, a business cannot survive for a long time by pursuing only the economic objectives, now the business must perform their social responsibility towards different groups. Social responsibility is the obligation of businessmen towards the society. Businessmen should recognize and understand the aspirations of society in which they carry on their business. These day’s trends show that almost all companies are taking  steps for becoming responsible toward society. This Paper highlighted that whether “Big Bazaar” situated in Zirakpur  (Punjab) perform their social responsibility or not towards consumer and society.


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