Tourist perception and satisfaction towards the hotels in Amritsar Punjab

Sidharth Srivastava, Nurmahmud Ali, Vikrant Kaushal

Abstract


Tourist perception and satisfaction is an emotional state of tourists’ after exposure to the destination experience. Generally it is the pre-purchase judgment and the outcome of the tourist’s needs wants and expectations in the different stages of the product life, resulting in the repurchase and the customer loyalty. As the tourism industry is leaping forward globally, the tourists are progressively becoming demanding. Here it is pertinent on the part of the hotelier’s to provide maximum satisfaction to the visitors so that they are the repeat visitors.

Keywords


Tourist perception; loyalty; hotel attributes; factor analysed

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Copyright (c) 2015 Sidharth Srivastava, Nurmahmud Ali, Vikrant Kaushal

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