Cashless Transactions in Rural India: A Study of Rural Area of Gurugram City

Abstract

After demonetization in India, Cashless Transaction is a widely emerging concept in the Indian economy. Cashless concept makes a change in the shopping pattern and spending pattern of Urban and Rural population both.  This paper studied the status of cashless transaction in rural area of Gurugram city. The demonetization was introduced in November 2016 by Narender Modi.  After this the survey research was adopted with schedule as data collection instrument for finding the cashless transactions status in rural areas. Responses from the respondents show that very few respondents used the cashless transaction mode in rural areas of Gurugram city of Haryana State. The usage of cheque and debit cards or credit cards has considerably increased. Other non-Cash services like USSD, Gift card and UPI apps have not yet made any significant process.