Bhatti, Usman Tariq, Visiting Lecturer University of the Punjab Gujranwala Campus, India
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Vol 4, No 9 (2017): Vol-4_Issue-09_August_2017 - Research Articles
Factors affecting advertisement avoidance through mediating role of customer perceived value
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Vol 4, No 7 (2017): Vol-04_Issue-07_June_2017 - Research Articles
Factors influencing consumer’s green product purchase decision by mediation of green brand image
Abstract
All published Articles are Open Access at https://journals.pen2print.org/index.php/ijr/
Paper submission: ijr@pen2print.org