Investigation for Role of E- Banking in India– Case Study

Abstract

Through E-Banking the bank wants to introduce the core concept of IT-based Enabled Services (ITES). The major idea is to provide a series of services to the customer through the internet and makethe customer feel flexible in calling out simple tasks faster insteadof making a visit to the bank every time. Today, one of the surestmost comfortable and less risk-oriented faced by banking sectorsthe application of electronic commerce. E-banking is consideredto have a substantial impact on banks’ performance. The mainreason behind this success is the numerous benefits it canprovide, both to the banks and to customers of financial services.For customers, it can provide a greater choice in terms of thechannels they can use to conduct their business, and conveniencein terms of when and where they can use E-banking. More andmore people are adapting to this technique and the bankingindustry is bound to grow. The evolution of electronic bankingstarted with the use of automatic teller machines and hasincluded telephone banking, direct bill payment, electronic fundtransfer and online banking.